By Axel Samuel Gianaldy (a Communication Studies student of UBM Campus Serpong batch of 2021) – Universitas Bunda Mulia, Serpong Campus, has successfully conducted a Community Service Activity (PKM) entitled “How To Be a Good News Anchor” on Monday, March 13th at 10:15 am Western Indonesian Time (WIB) in the UBM Radio Lab, Serpong Alam Sutera Campus, and was attended by approximately 30 participants.
This PKM event featured Ms. Patricia Robin, S.I.Kom., M.I.Kom as a lecturer of Communication Studies at UBM Serpong Campus, who delivered the material to students of SMA Atisa Dipamkara. She was assisted by one of the students from the Communication Studies program, 2nd semester, namely Stefany Giancinta.
During the session, Ms. Patricia and Kak Cinta (nickname for Stefany Giancinta) provided an explanation of what a news anchor is, important points to consider in delivering news, and the grooming elements of a news anchor. A news anchor is a person who presents, guides, or delivers news on television. There are several important points to consider in delivering news, namely diction and language, intonation, articulation, body posture, and expression. When becoming a news anchor, there are several grooming elements, namely self-care, formal dress, and attractive appearance, which are the keys to success in the field.
In addition to delivering the material, in this trial class session, Ms. Patricia and Kak Cinta also held games and challenges where SMA Atisa Dipamkara students tried to become news presenters while live and delivering news using a teleprompter.