Community Service: “Warung Naik Kelas” Program, Universitas Bunda Mulia Along with Aksesmu and Alfamart Equip Grocery Store Owners with Measurable Retail Business Practices
Jakarta, October 16, 2026 – Universitas Bunda Mulia (UBM), together with Aksesmu and Alfamart, reaffirmed its commitment to empowering micro-business owners through the “Warung Naik Kelas” coaching program. As a continuation of the previous session, the Coaching Session 2 for Alfamart Assisted Stores was held online via Google Meet on Friday (10/16/2026) from 14:00 to 15:30 WIB. Carrying the theme “Retail Business Practices: From Just Selling to a Measurable & Profitable Business”, the workshop was attended by dozens of assisted grocery store owners from various regions.
The event featured Mr. Lanang Diayudha (Chairman of AMA DKI, Lecturer, and Entrepreneur) as the main speaker, with Mr. Alexander Robert, BA., MSc as moderator and Universitas Bunda Mulia student Christian Felix Budiman (12250049) participating. In his presentation, he emphasized the importance of understanding the difference between revenue, cost of goods sold (COGS), and net profit. The training was designed to address issues frequently faced by store owners, such as high sales volume not translating into optimal profit due to unorganized record-keeping and operational management.
In addition to basic retail business concepts, participants were equipped with technical operational materials, including:
- Pricing & Discounts: Calculating selling prices based on proper margins to avoid losses when offering discounts.
- 4P Marketing & Customers: Applying Product, Price, Place, and Promotion strategies tailored to consumer profiles around the store.
- ABC Inventory Management: Categorizing fast-, medium-, and slow-moving items to maintain healthy cash flow.
- Preventing Business Leakage: Overcoming 5 main store leakages, including separating personal and store funds, managing receivables, and recording inventory.
The session continued with an interactive Q&A discussion, where participants directly addressed daily operational challenges in their respective stores. The event concluded with a virtual group photo session as documentation.
Through this coaching program, UBM, Aksesmu, and Alfamart hope that store owners can manage their businesses in a more structured manner. The organizers emphasized that “upgrading” is not merely about owning a large shop or doing expensive renovations, but rather about managing the store in a measurable, controlled, and sustainably profitable way.