Jakarta, August 13, 2025 – Visual Communication Design Study Program (VCD) and Interactive Design Study Program, Bunda Mulia University (UBM) successfully organized a Community Service Program (PKM) entitled Training on Basic Graphic Design and Visual Branding for students of SMA Kristen Yusuf, North Jakarta. The program was conducted in two sessions, on Wednesday, August 6, 2025, and Wednesday, August 13, 2025, with a total of 46 participants.
The training was led by M. Alif Wicaksono, S.Ds., M.Sn. (Program Chair) and Eveline Dau Leja, S.Sn., MA. (Team Member), and supported by UBM Visual Communication Design student Abiel Yizrel Panggula. SMA Kristen Yusuf was chosen as a partner school due to its strong interest in fostering student creativity in the fields of art and design.
During the sessions, participants received materials on the fundamentals of graphic design, an introduction to visual branding, and hands-on practice using design software such as Adobe Illustrator and Adobe Photoshop. The students demonstrated high enthusiasm, reflected in the number of questions raised and their active involvement in both discussions and practical exercises.
Although there were some technical challenges, such as the absence of Adobe software on several laptops, a collaborative solution was applied by encouraging students to work in groups. As a result, all participants were still able to complete each stage of the training effectively.
Based on feedback questionnaires, the program received positive responses, with a satisfaction index score above 3.1 out of 4 across various components. This indicates that the training was regarded as educational, objective, accountable, and transparent.
This Community Service activity is part of the academic implementation of courses in the DKV Study Program at UBM, particularly DKG09 – Computer Graphics and DKJ23 – Introduction to 3D Design. The program aims to foster creativity and provide SMA Kristen Yusuf students with essential skills to prepare them for higher education and future opportunities in the creative industry.
“Through this program, we hope that students can further explore their potential in graphic design and branding, and feel motivated to develop creative skills as valuable assets for their future,” said M. Alif Wicaksono, S.Ds., M.Sn., Program Chair.
Moving forward, similar initiatives are expected to continue with stronger coordination with the school, particularly regarding facilities and time allocation, to maximize the benefits for students.
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Pelatihan Pengenalan Dasar Desain Grafis dan Visual Branding untuk Siswa SMA Kristen Yusuf
Jakarta, 13 Agustus 2025 – Program Studi Desain Komunikasi Visual (DKV) dan Program Studi Desain Interaktif Universitas Bunda Mulia (UBM) menyelenggarakan kegiatan Pengabdian kepada Masyarakat (PKM) berupa Pelatihan Pengenalan Dasar Desain Grafis dan Visual Branding bagi siswa-siswi SMA Kristen Yusuf, Jakarta Utara. Kegiatan ini dilaksanakan dalam dua sesi, yaitu pada Rabu, 6 Agustus 2025 dan Rabu, 13 Agustus 2025, dengan melibatkan 46 peserta didik.
Kegiatan ini dipandu langsung oleh M. Alif Wicaksono, S.Ds., M.Sn. (Ketua Pelaksana) dan Eveline Dau Leja, S.Sn., MA. (Anggota Pelaksana), serta dibantu oleh mahasiswa DKV UBM, Abiel Yizrel Panggula. SMA Kristen Yusuf dipilih sebagai mitra pelaksanaan kegiatan karena memiliki minat tinggi dalam pengembangan kreativitas siswa di bidang seni dan desain.
Dalam pelatihan, peserta mendapatkan materi mengenai dasar-dasar desain grafis, pengenalan visual branding, hingga praktik langsung menggunakan software desain seperti Adobe Illustrator dan Adobe Photoshop. Antusiasme siswa terlihat dari banyaknya pertanyaan yang diajukan serta keterlibatan aktif dalam sesi diskusi maupun praktik.
Walaupun terdapat kendala teknis, seperti keterbatasan perangkat lunak Adobe pada sebagian laptop, solusi kolaboratif berhasil diterapkan dengan mendorong siswa bekerja dalam kelompok. Dengan demikian, seluruh peserta tetap dapat mengikuti setiap tahapan pembelajaran dengan baik.
Berdasarkan hasil evaluasi melalui kuesioner, kegiatan ini memperoleh respon positif dengan indeks kepuasan peserta di atas angka 3,1 dari skala 4. Hal ini menunjukkan bahwa materi pelatihan dinilai edukatif, objektif, akuntabel, dan transparan.
Kegiatan PkM ini merupakan bagian dari implementasi keilmuan Dosen DKV UBM, khususnya mata kuliah DKG09 – Komputer Grafis dan DKJ23 – Pengantar Desain 3D, yang diharapkan mampu menumbuhkan kreativitas serta memberikan bekal awal bagi siswa SMA Kristen Yusuf dalam menghadapi tantangan dunia pendidikan tinggi dan industri kreatif.
“Melalui kegiatan ini, kami berharap siswa dapat lebih mengenal potensi dirinya di bidang desain grafis dan branding, serta termotivasi untuk mengembangkan keterampilan kreatif sebagai bekal masa depan,” ujar M. Alif Wicaksono, S.Ds., M.Sn., selaku Ketua Pelaksana.
Ke depan, kegiatan serupa diharapkan dapat terus dikembangkan dengan koordinasi lebih lanjut bersama pihak sekolah, khususnya terkait fasilitas dan durasi kegiatan, agar manfaat yang diperoleh siswa dapat semakin optimal.