Jakarta, January 17, 2025 – The Visual Communication Design Program of Universitas Bunda Mulia (UBM) successfully held a Community Engagement Program (PKM) titled “The Art of Animation: Bridging Stories to Life” at Bunda Mulia School. The initiative aimed to foster students’ creativity by introducing animation as an engaging, interactive, and socially meaningful educational medium.
The training was led by UBM lecturers Yana Erlyana and M. Garry Saputra, along with student Michell Sanjaya. Students were guided through the fundamentals of animation and storytelling, and were introduced to various case studies—including works by UBM students and international examples. Using an interactive presentation method, the session highlighted how animation can be a powerful tool in education, social awareness, and entertainment.
The workshop also served as a practical extension of the university’s courses 3D Animation Production and Motion Graphic & Animation, bridging academic knowledge with real-world application. Participant feedback was overwhelmingly positive, with an average score of 3.6 out of 4 in both educational value and accountability. Many students expressed enthusiasm for future sessions, particularly those involving hands-on animation practice.
“Through this activity, we want to demonstrate that animation is not just for entertainment—it is a powerful medium for communication, empathy-building, and storytelling,” said Yana Erlyana, UBM lecturer.
This program is expected to enrich Bunda Mulia School’s curriculum and expand students’ awareness of the growing creative industry. UBM continues to strengthen its commitment to innovation through technology-based visual communication, offering meaningful contributions to education and society.
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Pelatihan Animasi di Bunda Mulia School: “The Art of Animation: Bridging Stories to Life”
Jakarta, 17 Januari 2025 – Program Studi Desain Komunikasi Visual Universitas Bunda Mulia (UBM) sukses melaksanakan kegiatan Pengabdian kepada Masyarakat (PKM) dengan tema “The Art of Animation: Bridging Stories to Life” di Bunda Mulia School. Kegiatan ini bertujuan meningkatkan kreativitas siswa melalui pengenalan animasi sebagai media edukasi visual yang menarik, interaktif, dan bermuatan nilai sosial.
Dipandu oleh dua dosen UBM, Yana Erlyana dan M. Garry Saputra, serta mahasiswa Michell Sanjaya, pelatihan ini mengajak siswa memahami dasar-dasar animasi dan storytelling, serta menyaksikan beragam studi kasus animasi—baik dari karya mahasiswa UBM maupun referensi internasional. Dengan metode presentasi interaktif, peserta diberi pemahaman tentang bagaimana animasi berperan penting dalam pendidikan, kesadaran sosial, hingga hiburan.
Pelatihan ini juga menjadi sarana implementasi praktis dari mata kuliah 3D Animation Production dan Motion Graphic & Animation, sehingga memperkuat keterkaitan antara teori di kampus dan praktik di lapangan. Hasil evaluasi menunjukkan kepuasan peserta yang tinggi, dengan rata-rata penilaian aspek edukatif dan akuntabel sebesar 3,6 dari 4. Sebagian besar siswa mengungkapkan ketertarikan untuk memperdalam keterampilan animasi dan menyarankan adanya sesi praktik langsung di masa mendatang.
“Melalui kegiatan ini, kami ingin menunjukkan bahwa animasi bukan hanya media hiburan, tetapi juga alat komunikasi yang sangat kuat untuk menyampaikan pesan dan membangun empati,” ungkap Yana Erlyana, dosen DKV UBM.
Kegiatan ini diharapkan dapat memperkaya kurikulum Bunda Mulia School dan membuka wawasan siswa terhadap dunia industri kreatif yang berkembang pesat. Selain itu, UBM juga mempertegas komitmennya dalam mendorong inovasi berbasis teknologi visual sebagai bagian dari kontribusi nyata kepada masyarakat.