Portfolio as Storytelling: UBM Visual Communication Design Students Explore How to Build a Competitive Portfolio
Jakarta, February 11, 2026 — The Visual Communication Design Study Program at Universitas Bunda Mulia successfully held a seminar titled “Craft a Portfolio Deck: Portfolio as Storytelling” featuring guest speaker Fendy Alwi. The event was conducted in a hybrid format, with an onsite session at UBM Ancol Campus and an online session at UBM Serpong Campus, attended by approximately 124 UBM students.
The seminar ran smoothly in an orderly and engaging atmosphere. In his presentation, Fendy Alwi emphasized that a portfolio is no longer merely a collection of final works, but a representation of a designer’s thought process, conceptual ability, and professionalism. He explained the functions, purposes, and strategies for building an effective portfolio that can clearly and compellingly communicate design ideas, processes, and impact.
Beyond theoretical insights, participants also received practical tips on creating portfolios that align with the needs of the creative industry. The speaker invited students to engage in discussions and review several examples of professional designers’ portfolios to better understand how visual narratives are constructed systematically. The session was interactive and enjoyable, with students actively asking questions and sharing their experiences in developing their own portfolios.
Participants’ enthusiasm was evident through the lively discussions and numerous questions raised throughout the event. Student feedback indicated a high level of satisfaction, with most ratings falling into the “Very Good” category.
Through this seminar, students are expected to internalize more systematic and productive working patterns in their design process. A portfolio is understood not only as an academic document, but as a professional identity that demonstrates students’ readiness to enter the creative industry.
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Portfolio as Storytelling: Mahasiswa DKV UBM Dalami Cara Membangun Portofolio Kompetitif
Jakarta, 11 Februari 2026 — Program Studi Desain Komunikasi Visual Universitas Bunda Mulia sukses menyelenggarakan seminar bertajuk “Craft a Portfolio Deck: Portfolio as Storytelling” dengan menghadirkan narasumber Fendy Alwi. Kegiatan ini dilaksanakan secara hybrid, yaitu luring di Kampus UBM Ancol dan daring di Kampus UBM Serpong, serta diikuti oleh sekitar 124 mahasiswa UBM.
Seminar berlangsung dengan tertib dan kondusif. Dalam pemaparannya, Fendy Alwi menjelaskan bahwa portofolio tidak lagi sekadar kumpulan karya akhir, tetapi merupakan representasi proses berpikir, kemampuan konseptual, serta profesionalitas seorang desainer. Ia mengulas fungsi, tujuan, dan strategi penyusunan portofolio yang efektif agar mampu mengkomunikasikan ide, proses, dan dampak desain secara jelas dan menarik.
Selain teori, peserta juga mendapatkan tips praktis dalam membangun portofolio yang relevan dengan kebutuhan industri kreatif. Narasumber mengajak mahasiswa berdiskusi dan meninjau beberapa contoh portofolio desainer profesional untuk memahami bagaimana narasi visual dibangun secara sistematis. Sesi berlangsung interaktif dan menyenangkan, dengan mahasiswa aktif bertanya serta berbagi pengalaman dalam menyusun portofolio mereka.
Antusiasme peserta terlihat dari banyaknya pertanyaan serta diskusi yang berkembang selama acara. Umpan balik yang diberikan mahasiswa menunjukkan tingkat kepuasan tinggi, dengan mayoritas penilaian berada pada kategori “Sangat Baik”.
Melalui seminar ini, mahasiswa diharapkan dapat menginternalisasi pola kerja yang lebih sistematis dan produktif dalam proses perancangan. Portofolio dipahami bukan hanya sebagai dokumen akademik, tetapi sebagai identitas profesional yang menunjukkan kesiapan mahasiswa memasuki dunia industri kreatif.
