UBM Management Study Program Students Participate in the National Level at the National Business Competition “Entrepreneur Creative Challenge (EURECA) 2024” at Prasetiya Mulya University 2024

Hi Biemers!!! Did you know? On Thursday, April 25, 2024, the Management Study Program of Universitas Bunda Mulia Ancol Campus participated in the National Marketing Plan Competition (MPC) at Prasetiya Mulya University with the theme *“RESILIENCE: Rising Above and Adapting in Challenging Circumstances”* and successfully advanced to the semifinal stage (Top 10). In this year’s Marketing Plan Competition (MPC), Team Antariksa (Yudiar Antariksa Christie, Kelvin Oktaviano, and Silvani) won the mini case study and presented their ideas on a cat food product named LUNA. Meanwhile, Team Dreamcatcher (Cerlysia, Vania Risyona, and Laurencia Meidi) participated in the National Business Plan Competition (BPC) and developed a business case focused on creating a central coffee hub for all of Indonesia.

There were several stages that the participants had to go through in this competition. First, participants were given a business case related to a bookstore business, requiring them to propose solutions and innovative programs to address the challenges faced by the company  under study.

The Management Study Program of Universitas Bunda Mulia Ancol Campus was represented by two active student teams: Team Antariksa and Team Dreamcatcher. unfortunately failed to do so. Notably, Team Antariksa advanced then won the mini business case.

This achievement reflects the contribution of students from the Management Study Program of Universitas Bunda Mulia Ancol Campus. It is hoped that UBM students will achieve even greater accomplishments in the future. Proud to be Biemers, UBM Campus of Achievements.